THMA · Fall 2026 Forums · Brand Elevation Moments
Already Overloaded, Now Underfunded: What the Data Says About Cutting Frontline Nursing Leadership
Nurse manager span-of-control has been on the agenda for years. But knowing it's a problem and knowing what to do about it are two different things.
Research shows that for every 8-hour shift, the average acute care nurse manager is responsible for completing more than 24 hours of work. Yet the most common measure of workload — headcount — misses almost everything managers actually carry.
We've compiled the data on what nurse manager workloads actually looks like along with what leading organizations are doing about it.
Download the case study. Build the case.
See how our member health system quantified nurse manager workload beyond headcount and what they actually did about it.
Enter your email to download an example of what our research did for our member organization and take the next step to see what it can do for yours.
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Five Fall 2026 Brand Recognition Moments
Each of these brand recognition moments is crafted to integrate naturally with the THMA experience:
01 — Fireside Chat Endowment: Support one of the most anticipated moments of the event. Introduce the speaker or serve as moderator, with thoughtful brand recognition woven across the agenda and event app.
02 — Curated Room Drop Experience
: Collaborate with our executive team to design a co-branded welcome note and package, hand-delivered to all health system executive rooms — personal, thoughtful, and aligned with the event's purpose.
03 — Elevated All-Member Event Sponsorship: Partner with us to enhance one of our central gatherings, with branding that complements the experience and honors what THMA is known for: intimate, closed-door conversations that move healthcare forward.
04 — Member Coffee Café: Our Member Coffee Café serves as a welcoming touchpoint for attendees during a key moment at the event, featuring subtle, integrated branding that enhances the elevated coffee experience and fosters meaningful connection among members and guests.
05 — Signature Cocktail at the All-Member Reception Contribute to a shared moment of connection with a signature cocktail, along with tasteful recognition at the bar and within event materials.
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