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The Strategist: March 12, 2026

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Podcast | Strategy CatalystThe Strategist in Brief: March 12, 2026

This week's episode covers the American Medical Association's new maternity payment codes, our new CSO Advisory Council, health system access strategy survey results, and insights on consumer segmentation.

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Strategist | All-AccessIntroducing our CSO Advisory Council: What keeps CSOs up at night?

We’ve assembled an expert panel of senior strategy leaders to consult on our research throughout the year. As an icebreaker to introduce the panel’s members, we had each of them briefly describe “what keeps them up at night."

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Strategist | Strategy CatalystGraphic of the Week: How are health systems investing in access?

The vast majority of systems are investing in telehealth and centralized scheduling, but only slightly more than half say they’re actively investing in self-service portals.

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Hero image titled “Segmentation as Competitive Strategy” describing how health systems use personalization to drive patient loyalty and revenue growth, with the statistic "97% of health systems prioritizing patient engagement and loyalty" followed by two highlighted statistics: Virtual Health attributing $30M+ in annual revenue to segmentation and Relieve Health achieving 4x higher engagement among Spanish-speaking patients.

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Strategist | Strategy CatalystResearch Recap: Consumer segmentation as a strategic capability

A recap of key insights from our recent consumer segmentation research. Our biggest takeaway is that segmentation creates the most enterprise value when it moves beyond marketing and informs how care is designed, delivered, and governed.

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Strategist | Strategy CatalystNews Flashes, Top Reads, and Numbers: March 12, 2026

A quick roundup of recent headlines, our top reads of the week, and numbers in the news.

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Payer Strategy

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Report | Strategy CatalystThe Current State of Medicare Advantage

Stay updated on the state of Medicare Advantage (MA). This Strategy Catalyst Rapid Review covers enrollment trends, key policy changes, payer projections, and how leading health systems are responding to shifting MA profitability.

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Report | Strategy CatalystMedicare Advantage Market Update: 5 Insights From the C-Suite

Across H1 2024, the Strategy Catalyst team presented our MA research to dozens of CSOs, CFOs, VPFs, CPEs, and CRCOs and prompted discussions around how they are rethinking their MA strategies. This brief summarizes the strategies and themes discussed.