A podcast on the key issues in healthcare, featuring innovators from across the industry.
We power our members by building our community and fostering connections through executive peer learning. We support professional growth through talent and development. We accelerate understanding by delivering timely and actionable data and insights on key challenges. And we catalyze transformation by building alliances in areas where the power of the collective is greater than the power of one.
At THMA’s CMKO Forum, leaders explored new ways to engage consumers, measure ROI, and strengthen cross-functional collaboration in healthcare marketing.
Listen as Strategy Catalyst experts breakdown key strategic insights from a discussion with Senior Director of USCIPP, Jarrett Fowler, about international and domestic virtual second opinions.
Explore how Praia Health and Providence achieved a $48M ROI through Praia Health's experience orchestration platform, setting a new standard for measuring digital engagement impact.
We conducted a secret shopping test at 52 health systems and four disruptors, testing the ability to seek a primary care appointment online and over the phone. Our results suggest there's room for improvement, especially with call centers.
