Consumer Co-Lab - Consumer Experience & Digital Healthcare Conference
October 6-8, 2025
San Diego, CA
Engage Directly with Health System Consumer Leaders THMA’s Consumer Co-Lab convenes Chief Patient Officers, Consumer Experience Officers, and Digital Officers from the nation’s leading health systems alongside senior industry executives for candid, future-focused collaboration. For over 25 years, we’ve curated intimate environments where decision-makers and industry leaders exchange ideas, solve challenges, and build lasting partnerships.
With limited spots available for this select gathering, apply now to be considered for participation in the upcoming Consumer Co-Lab.

Health System Forum Members


















What Sets the Consumer Co-Lab Apart
Member-Driven Content, Curated for Chief Marketing, Consumer, and Digital Officers: All our meetings are built around the priorities that matter most to today’s healthcare Chief Patient Officers, Consumer Experience Officers, and Digital Officers. These members shape forum content to reflect their top priorities including data-driven strategies, consumer loyalty, driving greater patient engagement, and updates from our Washington policy research team.
The Right People, in the Right Room: Attendees include health system C-suite executives from organizations like Mayo Clinic, Yale New Haven Health, Novant Health, and Intermountain, alongside key industry leaders - typically CEOs, Chief Growth Officers, Chief Marketing Officers and strategy executives. All participants are hand-selected based on their ability to contribute meaningfully to the conversation.
A Forum Built for Relationships: Reception-style dinners and informal social gatherings welcome friends and family and facilitate long-term relationship building.
True Partnership: This is a peer-to-peer forum. The industry executives who attend this event want to listen, contribute insights, and build lasting connections with health system CXOs facing similar challenges.
The THMA Difference Lies in Access, Intentional Design, and a Strict Focus on Community
The Consumer Co-Lab is a purpose-built space for candid, executive-level engagement between health system CXOs in the patient, digital or consumer experience spaces, along with select industry leaders. Every element is curated to spark collaboration, exchange ideas, and develop solutions that shape healthcare’s future.

Industry Forum Members


















Agenda topics will include:
Debating the Future of Healthcare: Our Forum begins with future-forward discussions designed to kickstart meaningful conversations over the next two to three days. Rotating groups and thought-provoking questions examine how we can collectively contribute to the transformation of healthcare.
Enabling Next Generation Access: Transforming how consumers interact with health systems is critical to future growth and revenue. Our Strategic Partnership Alliance team shares their research on how healthcare is leveraging AI-powered self-service platforms, optimizing contact center strategies, and implementing other innovative solutions that streamline access, improve efficiencies, lower operational costs, and drive revenue growth.
Overhauling Data Strategies to Drive Growth and Impact: Marketing and consumer experience leaders are increasingly adopting sophisticated data-driven approaches to develop unified metrics that effectively demonstrate progress, growth, and overall impact. Gain insights directly from peers and learn how others are building sophisticated analytics to position marketing and consumer initiatives as a strategic growth engine and effectively communicate value across their enterprises.
Consumer Collaborative Forum Experience
The Consumer Co-Lab is a 2.5-day immersive experience with member-led sessions focusing on real-time challenges and forward-looking strategies in marketing. The Health Management Academy provides original insights and analysis of trends, technology, and innovative strategies.
Our Convening Experiences
Upcoming Event Dates and Locations
Join us at the upcoming Consumer Co-Lab. You can explore dates, locations, and agendas below.
About The Health Management Academy
Since 1998, The Health Management Academy has cultivated the premier membership-based community of healthcare’s most influential CXOs from top U.S. health systems, as well as decision makers from innovative industry companies.
We cultivate exceptional peer groups, providing original market insights, world-class leadership development programs, and novel member alliances to more than 2,000 health system senior executives and 200 industry organizations.
2,000+
Health System Executives
600+
C-Suite Members
200+
Innovative Solution Partners
75%
Of U.S. Physicians
