2027 THMA Market CEO Forum
May 17-19, 2027
Las Colinas, TX
Engage Directly with Health System Market CEOs and Presidents
Market CEOs and presidents are making high-stakes, hard-to-reverse bets — where to grow, what to protect, and what to let go, all while defending margin under cost and revenue pressure. The same pressures are also creating new openings — partnerships, site-of-care shifts, and physician and payer plays that reward whoever spots them first. Too often, these decisions are made without a community built for leaders who carry this exact mandate.
The Health Management Academy's Market CEO Forum was built to change that. This intimate, retreat-style event convenes the CEOs and presidents who lead major markets, regions, and flagship portfolios at Leading Health Systems, alongside leaders from the most innovative healthcare companies, for confidential dialogue. Participants shape how health systems drive growth, strengthen performance, and lead their markets — both informing enterprise strategy and executing it across their geography.

Upcoming Event Dates and Locations
The Market CEO Forum is hosted twice a year in thoughtfully selected locations across the country. Each event is timed to align with evolving industry priorities, providing a fresh opportunity to reconnect with peers, gain new insights, and advance your healthcare strategy.
Health System Forum Members


















What Sets the Market CEO Forum Apart
Member-Driven Content: Content is shaped by members to reflect what matters most to Market CEOs and Presidents — from leading the site-of-care shift and aligning physicians to making the case for capital, strengthening payer position, and putting AI to work across the market.
The Right People, in the Right Room: Attendees include Market, Region and Flagship Hospital CEOs and Presidents from organizations like Intermountain, AdventHealth, and Northwell Health, alongside select leaders from the most innovative healthcare companies. All participants are carefully vetted and hand-selected for their ability to contribute meaningfully.
Purposeful Industry Participation: Industry partners are thoughtfully curated to support high-value dialogue, creating an environment focused on insight generation rather than transactional networking.
Provider-Validated Intelligence: Gain unfiltered perspective on how Market CEOs and Presidents make decisions and what drives sustainable adoption of solutions across health systems.
Relationships Built on Trust: Reception-style dinners and informal gatherings foster long-term, credible relationships that extend collaboration beyond the event itself.

The THMA Difference Lies in Access, Intentional Design, and a Strict Focus on Community
The Market CEO Forum creates a purpose-built space for executive-level engagement. Every session, social setting, and touchpoint is curated to foster meaningful, candid dialogue between fellow Market CEOs and Presidents and select industry innovators, most commonly CEOs, Chief Growth Officers, and strategic product leaders.

Industry Forum Members
















Prospective Market CEO Forum Topics
Where to invest, what to let go: With care repricing, Medicaid cuts, and rising costs hitting a portfolio unevenly, how the hardest tradeoffs get made—where to place the bets and what to finally exit.
Getting ahead of the site-of-care shift: As surgery, infusion, and imaging migrate beyond hospital walls and site-neutral pressure builds, redesigning where care happens to protect access and margin before disruptors get there first.
The race to align physicians: As PE-backed platforms roll up specialties and independents weigh their options, winning physician alignment—through employment, joint ventures, and partnerships—decides a market's growth, referrals, and access.
Winning the payer battle in your market: Denials, downgrades, and Medicare Advantage pressure play out at the market level—where leverage is built or lost through access, physician alignment, and market position.
Making AI pay off where the work happens: Moving from pilot to payoff in the markets where the work gets done—prioritizing the use cases that ease workforce strain, unclog throughput, and actually reach the P&L.
Leading people through relentless change: As restructuring and workforce reductions test engagement across dispersed portfolios, how culture and mission hold—retaining talent through disruption and building the operator bench the enterprise draws on next.
The Market CEO Forum Experience
The Health Management Academy's Spring 2027 Market CEO Forum is a 2.5-day immersive experience convening Market CEOs and Presidents from top health systems and innovative companies for member-led sessions on today's real-time challenges and tomorrow's opportunities.

Extending Value Beyond the Market CEO Conference
Members gain access to a year-round ecosystem of insights and engagement through THMA’s Executive Insights Hub. This digital platform discusses trends and challenges unique to strategic planning, as well as trending CXO priorities, from large health systems across the country. Our other year-round resources include:
Quarterly Trend Reports: Digestible insights and follow-ups from live briefings and proprietary research.
Executive Edge: A Sunday evening digest with quick-read summaries of industry-impacting events.
Post-Forum Debriefs: Key takeaways and insights from our Forums - useful even for teammates who did not attend.
Healthcare Bootcamp: A library of short videos and modules to onboard new team members or sharpen your team’s healthcare knowledge.
Our Convening Experiences
About The Health Management Academy
Since 1998, The Health Management Academy has cultivated the premier membership-based community of healthcare’s most influential CXOs from top U.S. health systems, as well as decision makers from innovative industry companies.
We cultivate exceptional peer groups, providing original market insights, world-class leadership development programs, and novel member alliances to more than 2,000 health system senior executives and 200 industry organizations.
2,500+
Health System Executives
600+
Health System C-Suite Members
300+
Industry Members
28+
Years of Convening

