In 2024, Nursing Catalyst researchers surveyed more than 400 frontline nurses and conducted in-depth focus groups with RNs and nurse managers to better understand their perspectives on safe staffing, care transformation, and their communications preferences. The insights gathered are synthesized in the above data primer, which offers practical guidance on how to communicate effectively with the frontline. Drawing on both quantitative findings and persona-based segmentation, the primer helps nurse leaders tailor messaging that resonates with the diverse needs, concerns, and motivations of bedside RNs.