Health equity leaders face are challenged with learning the language of finance to demonstrate the value of health equity investments. This webinar lays out an actionable roadmap for building strategic health equity/finance partnerships. Finance experts Adam Mayer (Associate CFO, MUSC Health) and Jonathan Cronin (CFO, THMA) share common pitfalls and opportunities in strategically engaging finance. Dr. Corey Smith (Director of Health Equity Evaluation, Corewell Health) and Hannah Lobingier (Principal Program Manager, Providence Health) discuss lessons learned in more effectively engaging with finance.
Key Takeaways
Early Engagement with Finance is Better: Building strategic financial partnerships is crucial for long-term sustainable funding of health equity programs. Engage finance leaders early, demonstrate fiscal stewardship, and align ROI narratives with their investment priorities.
Build a Finance-Friendly Value Story: Tools like the Health Equity Impact Navigator are helpful as a foundation to communicate the value story for health equity initiatives. Tailor metrics to your audience and leverage cross-functional expertise for effective use of financial tools.
Align Health Equity with Business Goals: Ensure financial sustainability, scalability, and integration of health equity into business operations by developing a comprehensive narrative, reframing programs as investment portfolios, and aligning initiatives with organizational finance goals.